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	<title>iCrowds &#187; Uncategorized</title>
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	<description>The intelligence of Crowds put to work</description>
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		<title>Onze size does not fit all</title>
		<link>http://www.icrowds.net/2011/12/onze-size-does-not-fit-all/</link>
		<comments>http://www.icrowds.net/2011/12/onze-size-does-not-fit-all/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 10:34:43 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[eHealth]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=882</guid>
		<description><![CDATA[Technology means different things for different people. That means that we need a lot more user involvement in the development of technologies for elderly. However, most technologies are developed by people in a different age bracket than the elderly people they are meant for. In the video below you see an advertisement where a company [...]]]></description>
			<content:encoded><![CDATA[<p>Technology means different things for different people. That means that we need a lot more user involvement in the development of technologies for elderly. However, most technologies are developed by people in a different age bracket than the elderly people they are meant for. In the video below you see an advertisement where a company tries to sell an advanced alarm button with video to their elderly customers. Look at 40″ how horribly ugly that alarm button is.</p>
<p><iframe width="500" height="285" src="http://www.youtube.com/embed/QqPomBHrMeo" frameborder="0" allowfullscreen=""></iframe></p>
<p>My grandmother had such a button but almost never wore it since she would not be caught dead with such an ugly accessory (even at 93 and still a bit vain). Research shows that more than 50%(*) of the people that have such an alarm often do not wear the button because the feel stigmatized by wearing it.</p>
<p>These companies spend lots of money on the development of software and hardware but almost never ask their customers what is it exactly that they want and what it should look like. I am even convinced there is a market for “designer alarm buttons”.</p>
<p>Question is how to involve them in a way that can show what technology does and how it can help them, in stead of leaving them with incomprehensible technologies. But that will be discussed in one of the next postings.</p>
<p>(*) Porter, E.J. (2005). Wearing and using personal emergency respone system buttons. Journal of Gerontological Nursing, 31(10), 26-31.</p>
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		<title>Care for a Game</title>
		<link>http://www.icrowds.net/2011/12/care-for-a-game/</link>
		<comments>http://www.icrowds.net/2011/12/care-for-a-game/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 09:28:22 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=880</guid>
		<description><![CDATA[Loneliness is one of the big issues in elderly care, partly due big societal changes. 50 years ago most people died less than 15 kilometer from the place that they were born. This meant that families for the most part lived close together and had frequent contact with each other. Nowadays families often live all [...]]]></description>
			<content:encoded><![CDATA[<p><img alt="" src="http://www.tedxmaastricht.nl/wp-content/uploads/2011/12/wordfeud1.jpg" class="alignright" width="468" height="264" />Loneliness is one of the big issues in elderly care, partly due big societal changes. 50 years ago most people died less than 15 kilometer from the place that they were born. This meant that families for the most part lived close together and had frequent contact with each other. Nowadays families often live all over the country. Distance is a big hurdle for intimate contact. Also, the loss of the church as the place where generations meet every Sunday is an important factor. It is much harder to ignore loneliness when you physically meet every week.</p>
<div>
<strong>Percieved incentive</strong></p>
<p>There have been lots of projects that try to prevent loneliness by enabling people to communicate over the Internet with the help of tools like Skype or PAL4. The ability to use this technology is often found to be a problem in these projects.</p>
<p>The more surprising it is to see how in some cases people start to use technology all by themselves with little or no problem. For example, for the pensionados in Spain it’s quite normal to communicate with their grandchildren through Skype. For me this is the proof that it’s often not an issue of technological complexity but of perceived incentive. A great example at the moment is WordFeud on the iPad. The iPad itself is of course a great tool for elderly people, due to it’s intuitive use. WordFeud is a popular game on the iPad, resembling Scrabble, that is played by many elderly people.</p>
</div>
<p><strong>(Digital) conversations against loneliness</strong></p>
<p>Games are always a great seducer to get people to interact with one another. In WordFeud the possibility also exists to chat with your opponent while playing a game. This leads to lots of conversations, often between elderly and their family but also between strangers. Conversation diminishes loneliness and less loneliness leads to less doctor visits… The best examples for the creation of social technologies in healthcare can often be found in everyday life. When families get together they also often play boardgames like Scrabble. I fondly remember the games of Scrabble we played with my grandmother. WordFeud brings this same mechanism to our digital lives. And often keeping the conversation alive through a digital channel enhances the meetings in real live.</p>
<p>Also published on www.tedxmaastricht.nl</p>
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		<title>To the stars and back again</title>
		<link>http://www.icrowds.net/2011/07/to-the-stars-and-back-again/</link>
		<comments>http://www.icrowds.net/2011/07/to-the-stars-and-back-again/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 17:35:33 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=506</guid>
		<description><![CDATA[For a project in eHealth I have adopted the speech from Kennedy where he pledges to focus many efforts in order to put a man on the moon. Because, as he says, &#8220;not because it is easy, but because it is hard&#8221; Looking at this speech is still amazing after all those years. Not just [...]]]></description>
			<content:encoded><![CDATA[<p>For a project in eHealth I have adopted the speech from Kennedy where he pledges to focus many efforts in order to put a man on the moon. Because, as he says, &#8220;<em>not because it is easy, but because it is hard</em>&#8221;</p>
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<p>Looking at this speech is still amazing after all those years. Not just because of the eloquence of Kennedy but because of the idealistic spirit of a society that sets a goal and is willing to make great sacrifices in order to achieve that goal. I think in our age and time we have lost some of that willingness to put society first and the individual second.</p>
<blockquote><p>There is no strife, no prejudice, no national conflict in outer space as yet. Its hazards are hostile to us all. Its conquest deserves the best of all mankind, and its opportunity for peaceful cooperation many never come again. But why, some say, the moon? Why choose this as our goal? And they may well ask why climb the highest mountain? Why, 35 years ago, fly the Atlantic? Why does Rice play Texas?</p>
<p>We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.</p></blockquote>
<p>And of course, as he promised, this was the result on July 1969.</p>
<p><object width="500" height="400"><param name="movie" value="http://www.youtube.com/v/RMINSD7MmT4?version=3"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/RMINSD7MmT4?version=3" type="application/x-shockwave-flash" width="500" height="400" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>&nbsp;</p>
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		<title>In the news</title>
		<link>http://www.icrowds.net/2010/06/in-the-news/</link>
		<comments>http://www.icrowds.net/2010/06/in-the-news/#comments</comments>
		<pubDate>Mon, 28 Jun 2010 20:44:17 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=219</guid>
		<description><![CDATA[With the company ReMarketable we are working on a &#8220;Medical Data Recorder&#8221; for operating rooms. Just like the flight data recorder (aka the black box in a aeroplane). I The flight data recorder is an important aide in the safety culture of aviation since a) pilots know that all actions are recorded and can be [...]]]></description>
			<content:encoded><![CDATA[<p>With the company <a href="http://www.remarketable.nl" target="_blank">ReMarketable</a> we are working on a &#8220;Medical Data Recorder&#8221; for operating rooms. Just like the flight data recorder (aka the black box in a aeroplane). I The flight data recorder is an important aide in the safety culture of aviation since a) pilots know that all actions are recorded and can be reviewed and b) after an accident there is always objective and factual data on the condition how things went wrong. There is of course a difference between pilots and surgeons. However, the way the safety and quality culture can be enhanced looks very much the same. A <a href="http://www.medicaldatarecorder.com" target="_blank">medical data recorder</a> will play an important role in this.</p>
<p>Today an article is published in Spits about the medical black box and a radio interview was held with us on Radio 1 at the AVRO.</p>
<p>You can find the article <a href="http://blog.spitsnet.nl/2010/06/28/zwarte-doos-bij-operatie/" target="_blank">here</a>.</p>
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		<title>2(.0) many communication channels</title>
		<link>http://www.icrowds.net/2010/03/2-0-many-communication-channels/</link>
		<comments>http://www.icrowds.net/2010/03/2-0-many-communication-channels/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 20:18:29 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=216</guid>
		<description><![CDATA[Sometimes I have the feeling there are too many communication channels. Lately I have been using twitter a lot and I see that it distracts me from writing the blog. You can only spend you time once. Nice thing about the blog is that it forces you to think about a (small) subject and in [...]]]></description>
			<content:encoded><![CDATA[<p>Sometimes I have the feeling there are too many communication channels. Lately I have been using twitter a lot and I see that it distracts me from writing the blog. You can only spend you time once.</p>
<p>Nice thing about the blog is that it forces you to think about a (small) subject and in order to say something coherent about it. Twitter is much more instant gratification it seems: fun but also easily flushed. Let&#8217;s see if I can switch back to the blog a bit more.</p>
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		<title>Lykke li</title>
		<link>http://www.icrowds.net/2009/08/lykke-li/</link>
		<comments>http://www.icrowds.net/2009/08/lykke-li/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 20:30:49 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=213</guid>
		<description><![CDATA[Sometimes you find something that leaves you breathless. The look and sound of this video really makes me speechless. Lykke Li &#8211; Tonight from Lykke Li on Vimeo.]]></description>
			<content:encoded><![CDATA[<p>Sometimes you find something that leaves you breathless. The look and sound of this video really makes me speechless.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="225" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=2993894&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="400" height="225" src="http://vimeo.com/moogaloop.swf?clip_id=2993894&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><a href="http://vimeo.com/2993894">Lykke Li &#8211; Tonight</a> from <a href="http://vimeo.com/user716553">Lykke Li</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<title>How was your vacation?</title>
		<link>http://www.icrowds.net/2009/06/how-was-your-vacation/</link>
		<comments>http://www.icrowds.net/2009/06/how-was-your-vacation/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 20:57:07 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=190</guid>
		<description><![CDATA[(to get in the mood for this posting you need to repeat the title of the article in a deeply sinister voice, you will understand why at the end of the posting ..) At the moment I am working on a project for Rathenau institute relating to privacy and the information you can find on [...]]]></description>
			<content:encoded><![CDATA[<p>(to get in the mood for this posting you need to repeat the title of the article in a deeply sinister voice, you will understand why at the end of the posting ..)</p>
<p>At the moment I am working on a project for Rathenau institute relating to privacy and the information you can find on individuals on the Internet. I was talking to a friend who works for social security in a large city and he said that the Internet is a source they often use to get information about people.</p>
<p>One of the sites they are using is www.wieowie.nl. This is a service that queries information about a person from all kinds of sources: google, yahoo, schoolbank, hyves and others. But it also finds telephone numbers, the tags that relate to that person, photos and document that are associated with you.</p>
<p>It turns out that they regularly find information about people that points towards fraud. For example somebody who is asked by someone else how her vacation was in Mexico. At the social security service they for example can see that that person did not register for a vacation. Result can be that the person is invited to come to city hall to show her passport that may have a Mexican visa stamp in it&#8230;.</p>
<p>This is an example of a new type of transparency that is becoming more and more pervasive in society. And it is not just the information you yourself put on the Internet. In the example above it can also be some of you friends discussed on hyves a story that you told them about your vacation.</p>
<p>In a way I think transparency is good. It can help us be more authentic. But it can also be a dangerous instrument when people trust too much on information that may be wrong or even distorted on purpose. As society we need to think about how to deal with this type of transparency.</p>
<p>Happy Holidays!</p>
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		<title>Recovery revisited</title>
		<link>http://www.icrowds.net/2009/05/recovery-revisited/</link>
		<comments>http://www.icrowds.net/2009/05/recovery-revisited/#comments</comments>
		<pubDate>Sat, 09 May 2009 08:23:24 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=181</guid>
		<description><![CDATA[Recovery.gov is the website that Obama uses to deliver on his promise to let us monitor &#8220;to the last dime&#8221; of the government money that is being spent in the simulus package. However, reporting on progress and spending is a difficult thing if you have to fall back on formal reporting mechanisms from the whole [...]]]></description>
			<content:encoded><![CDATA[<p>Recovery.gov is the website that Obama uses to deliver on his promise to let us monitor &#8220;to the last dime&#8221; of the government money that is being spent in the simulus package. However, reporting on progress and spending is a difficult thing if you have to fall back on formal reporting mechanisms from the whole country to the lowest bureaucratic levels. At this moment they are saying that the first reports will be delivered somewhere in Oktober (november, december &#8230;).</p>
<p>In comes a commercial company, Onvia, that made a website that tracks the planning and spending of the stimulus package on the website recovery.org. This website relies on a crawler mechanism that checks thousands of websites on information about spending in relation to the stimulus package and make this information available to the public. For companies to lead them to intesting projects to pitch and for citizens to check what kind of projects are being setup in your local neighbourhood and make it possible to complain about silly projects to local politicians. Below is an interview with the CEO of Onvia:</p>
<p><centre><script src="http://reason.tv/embed/video.php?id=780" type="text/javascript"></script></centre></p>
<p>I think this is an interesting development where formal reporting procedures are turn out to be much slower than can be achieved with public scanning of websites and some intelligence of crowds. Question of course is to check the validity of the information but, as they say in open source: with enough eyeballs all bugs are shallow. Enough citizens using a website like this to check on progress and projects means a pretty good check on the validity of information.</p>
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		<title>&#8220;Floogle&#8221;</title>
		<link>http://www.icrowds.net/2009/04/floogle/</link>
		<comments>http://www.icrowds.net/2009/04/floogle/#comments</comments>
		<pubDate>Sun, 26 Apr 2009 09:40:48 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=173</guid>
		<description><![CDATA[Because so much of our activities in our daily lives have some form of connection to the Internet some amazing effects happen. Google recently launched a service where they track flu related queries that people are using in their searches. Analysing their data back to 2003 and comparing it to the CDC network they found [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter" src="http://www.google.org/images/flutrends/annual_cdc_comparison.png" alt="" width="623" height="206" /></p>
<p>Because so much of our activities in our daily lives have some form of connection to the Internet some amazing effects happen. Google recently launched a service where they track flu related queries that people are using in their searches. Analysing their data back to 2003 and comparing it to the <a href="http://www.cdc.gov/" target="_blank">CDC network</a> they found that they can pinpoint the start of a flu epidemic two weeks earlier than the CDC. They can even follow the spread of the flu geographically (at least, in the USA).</p>
<p>This is I think an amazing example of how we can use this kind of implicit &#8220;wisdom of crowds&#8221; type of ideas. considering the risk of the<a href="http://news.google.com/news?pz=1&amp;ned=nl_nl&amp;hl=nl&amp;q=swine+flu" target="_blank"> swine flu epidemic</a> in Mexico this might come in handy&#8230; The flow of the epidemic can be followed in <a href="http://maps.google.com/maps/ms?ie=UTF8&amp;hl=en&amp;t=p&amp;msa=0&amp;msid=106484775090296685271.0004681a37b713f6b5950&amp;ll=32.639375,-110.390625&amp;spn=15.738151,25.488281&amp;z=5" target="_blank">Google maps</a>.</p>
<p>More information you can find in the <a href="http://www.nature.com/nature/journal/v457/n7232/full/nature07634.html" target="_blank">Nature article</a> and of course on the <a href="http://www.google.org/about/flutrends/how.html" target="_blank">Google website</a>.</p>
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		<title>Banker 2.0</title>
		<link>http://www.icrowds.net/2009/04/banker-20/</link>
		<comments>http://www.icrowds.net/2009/04/banker-20/#comments</comments>
		<pubDate>Wed, 08 Apr 2009 07:59:46 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=169</guid>
		<description><![CDATA[Recently Hans Wortmann and me have given a presentation in Amsterdam for the Holland Financial Centre (HFC). Subject of this presentation was (of course) the development of SaaS in relation to the financial Sector. ICT is very much undervalued in the financial sector. Even though financial institutions spend considerably amount of money on IT it [...]]]></description>
			<content:encoded><![CDATA[<p>Recently <a href="http://www.rug.nl/staff/j.c.wortmann/index" target="_blank">Hans Wortmann</a> and me have given a presentation in Amsterdam for the <a href="http://hollandfinancialcentre.nl" target="_blank">Holland Financial Centre (HFC)</a>. Subject of this presentation was (of course) the development of SaaS in relation to the financial Sector. ICT is very much undervalued in the financial sector. Even though financial institutions spend considerably amount of money on IT it seldom is used strategically in practice. Robin Fransman, deputy director of HFC, showed this clearly by pointing out that the wordt ICT is only mentioned once in the working plan for the HFC for 2008/2009. This funny enough to everyone&#8217;s surprise!</p>
<p>In the presentation (that you can find here) we showed many examples how ICT in general and SaaS in particular will change the banking sector significantly in the coming years. For example, <a href="http://www.icrowds.net/businessmodel/google-bank/" target="_blank">Google already has a banking licence in the Netherlands</a>&#8230;</p>
<p>The presentation changed into a lively and interesting discussion with the the audiance. The general feeling was that financial institutions really should be more aware of the strategic possibilities (and competitive dangers) of ICT. At the moment we are working an a way, together with HFC, to keep that discussion going.</p>
<p>You can find the presentation here.</p>
<div id="__ss_1262663" style="width: 425px; text-align: left;"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" title="Eff V1 R0" href="http://www.slideshare.net/mkriens/eff-v1-r0?type=presentation">Eff V1 R0</a><object width="425" height="355" data="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=effv1r0-090408020727-phpapp01&amp;stripped_title=eff-v1-r0" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=effv1r0-090408020727-phpapp01&amp;stripped_title=eff-v1-r0" /><param name="allowfullscreen" value="true" /></object></p>
<div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/mkriens">mkriens</a>.</div>
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