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	<title>iCrowds</title>
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	<link>http://www.icrowds.net</link>
	<description>The intelligence of Crowds put to work</description>
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		<title>Show me your poo and I will tell you who you are</title>
		<link>http://www.icrowds.net/2012/02/show-me-your-poo-and-i-will-tell-you-who-you-are/</link>
		<comments>http://www.icrowds.net/2012/02/show-me-your-poo-and-i-will-tell-you-who-you-are/#comments</comments>
		<pubDate>Sat, 11 Feb 2012 13:46:36 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=953</guid>
		<description><![CDATA[Some uses of social technologies and big data are really surprising. When you collect lots of information about DNA and diseases it is logical that you can identify certain DNA sequences that pose an extra risk. I came across the site my.microbes.eu that I was really flabbergasted about. Our bodies contain almost 2 kilos of bacteria, mainly [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.icrowds.net/2012/02/show-me-your-poo-and-i-will-tell-you-who-you-are/cute-poo/" rel="attachment wp-att-954"><img class="wp-image-954 alignleft" title="cute poo" src="http://www.icrowds.net/wp-content/uploads/2012/02/cute-poo.jpg" alt="" width="166" height="166" /></a>Some uses of social technologies and big data are really surprising. When you collect lots of information about DNA and diseases it is logical that you can identify certain DNA sequences that pose an extra risk.</p>
<p>I came across the site <a href="http://my.microbes.eu/">my.microbes.eu</a> that I was really flabbergasted about. Our bodies contain almost 2 kilos of bacteria, mainly in our guts. We live with these batteries in symbiosis, we would not survive without them. However, imbalances between these bacterias and their context (us..) can lead to severe problem for many people. Bowel problems are for many people a constant and nagging problem.</p>
<p>These problems can sometimes be improved by the right diet, avoiding certain activities or medication. However, due to the often vague and diverse nature of this problem it is hard to find the right solution for a specific person.</p>
<p>Enter <a href="http://www.tedxmaastricht.nl/2012/02/show-me-your-poo-and-i-will-tell-you-who-you-are-%e2%80%a6/my.microbes.eu" target="_blank">my.mcrobes.eu</a>. This website is based in a scientific project to collect data about the microbes living in our guts. However, the interesting thing they are doing is that they connect people worldwide that have the same microbial profile. Assumption is of course that people that have the same microbial profile benefit from the same diets or exercises. By bringing these people in contact with each other they can exchange information on how they are dealing with their issues.</p>
<p>To me this is a great example how big data (large quantities of similar data) and social technologies create surprising new combinations.</p>
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		<title>Big is Beautifull (well, only sometimes)</title>
		<link>http://www.icrowds.net/2012/01/big-is-beautifull-well-only-sometimes/</link>
		<comments>http://www.icrowds.net/2012/01/big-is-beautifull-well-only-sometimes/#comments</comments>
		<pubDate>Sun, 08 Jan 2012 12:56:21 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Cloud]]></category>
		<category><![CDATA[eHealth]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=912</guid>
		<description><![CDATA[In general I am big supporter of “small is beautiful”. People perform best in contexts that they can relate to and where they know people. A famous example is the 50 employee limit of the old BSO cells. This is especially important in healthcare… being a personal and social branch. However, there is an important exception: [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.icrowds.net/2012/01/big-is-beautifull-well-only-sometimes/data/" rel="attachment wp-att-913"><br />
</a><a href="http://www.icrowds.net/2012/01/big-is-beautifull-well-only-sometimes/data/" rel="attachment wp-att-913"><img class="alignright size-full wp-image-913" style="border-style: initial; border-color: initial; float: right; border-width: 0px;" title="data" src="http://www.icrowds.net/wp-content/uploads/2012/01/data.jpeg" alt="" width="259" height="194" /></a>In general I am big supporter of “small is beautiful”. People perform best in contexts that they can relate to and where they know people. A famous example is the 50 employee limit of the old <a href="http://www.managementboek.nl/boek/9789056379674/eckarts_notes-eckart_wintzen" target="_blank">BSO cells</a>. This is especially important in healthcare… being a personal and social branch. However, there is an important exception: Big DATA.</p>
<p>Last november there was a conference where several parties presented <a href="http://www.almeredatacapital.nl/nieuws/20-presentaties-conferentie-big-data-in-de-zorg" target="_blank">their thoughts and ideas about Big DATA in care</a>.</p>
<p>In healthcare it is important to do research on patterns of symptoms that will end up to be incurable illnesses. In breast cancer research, massive examining of images (X-ray, MRI, CT, ..) has led to all kinds of visual patterns that give strong evidence of future risks of cancer. In breast cancer this works (in the Netherlands) partially, but there are numerous other areas that can benefit from the research into massive amounts of Big DATA.</p>
<p>However, it is often difficult to get access to these massive amounts of data. Hospital records are scattered around and can’t be accessed easily, even within a single hospital. Privacy and expertise on ensuring anonymity is often an issue in distributing data.</p>
<p>One posibility is to learn from industries that have more experience with big data. For example,<a href="http://www.izovator.nl/" target="_blank">Izovator</a> -experts in storage of content in the media industries – created a shared environment for hospitals where storage would become much cheaper and where tools to access and work with this data would be available, based on standards. This led to the realization that getting access to all these images in a central location has tremendous opportunity; to do research on patterns that can be found in these massive amounts of data. And these patterns will help future patients in better prevention and cure.</p>
<p>Sharing big data becomes the next BIG step towards a better care!</p>
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		<title>Onze size does not fit all</title>
		<link>http://www.icrowds.net/2011/12/onze-size-does-not-fit-all/</link>
		<comments>http://www.icrowds.net/2011/12/onze-size-does-not-fit-all/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 10:34:43 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[eHealth]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=882</guid>
		<description><![CDATA[Technology means different things for different people. That means that we need a lot more user involvement in the development of technologies for elderly. However, most technologies are developed by people in a different age bracket than the elderly people they are meant for. In the video below you see an advertisement where a company [...]]]></description>
			<content:encoded><![CDATA[<p>Technology means different things for different people. That means that we need a lot more user involvement in the development of technologies for elderly. However, most technologies are developed by people in a different age bracket than the elderly people they are meant for. In the video below you see an advertisement where a company tries to sell an advanced alarm button with video to their elderly customers. Look at 40″ how horribly ugly that alarm button is.</p>
<p><iframe width="500" height="285" src="http://www.youtube.com/embed/QqPomBHrMeo" frameborder="0" allowfullscreen=""></iframe></p>
<p>My grandmother had such a button but almost never wore it since she would not be caught dead with such an ugly accessory (even at 93 and still a bit vain). Research shows that more than 50%(*) of the people that have such an alarm often do not wear the button because the feel stigmatized by wearing it.</p>
<p>These companies spend lots of money on the development of software and hardware but almost never ask their customers what is it exactly that they want and what it should look like. I am even convinced there is a market for “designer alarm buttons”.</p>
<p>Question is how to involve them in a way that can show what technology does and how it can help them, in stead of leaving them with incomprehensible technologies. But that will be discussed in one of the next postings.</p>
<p>(*) Porter, E.J. (2005). Wearing and using personal emergency respone system buttons. Journal of Gerontological Nursing, 31(10), 26-31.</p>
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		<title>Care for a Game</title>
		<link>http://www.icrowds.net/2011/12/care-for-a-game/</link>
		<comments>http://www.icrowds.net/2011/12/care-for-a-game/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 09:28:22 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=880</guid>
		<description><![CDATA[Loneliness is one of the big issues in elderly care, partly due big societal changes. 50 years ago most people died less than 15 kilometer from the place that they were born. This meant that families for the most part lived close together and had frequent contact with each other. Nowadays families often live all [...]]]></description>
			<content:encoded><![CDATA[<p><img alt="" src="http://www.tedxmaastricht.nl/wp-content/uploads/2011/12/wordfeud1.jpg" class="alignright" width="468" height="264" />Loneliness is one of the big issues in elderly care, partly due big societal changes. 50 years ago most people died less than 15 kilometer from the place that they were born. This meant that families for the most part lived close together and had frequent contact with each other. Nowadays families often live all over the country. Distance is a big hurdle for intimate contact. Also, the loss of the church as the place where generations meet every Sunday is an important factor. It is much harder to ignore loneliness when you physically meet every week.</p>
<div>
<strong>Percieved incentive</strong></p>
<p>There have been lots of projects that try to prevent loneliness by enabling people to communicate over the Internet with the help of tools like Skype or PAL4. The ability to use this technology is often found to be a problem in these projects.</p>
<p>The more surprising it is to see how in some cases people start to use technology all by themselves with little or no problem. For example, for the pensionados in Spain it’s quite normal to communicate with their grandchildren through Skype. For me this is the proof that it’s often not an issue of technological complexity but of perceived incentive. A great example at the moment is WordFeud on the iPad. The iPad itself is of course a great tool for elderly people, due to it’s intuitive use. WordFeud is a popular game on the iPad, resembling Scrabble, that is played by many elderly people.</p>
</div>
<p><strong>(Digital) conversations against loneliness</strong></p>
<p>Games are always a great seducer to get people to interact with one another. In WordFeud the possibility also exists to chat with your opponent while playing a game. This leads to lots of conversations, often between elderly and their family but also between strangers. Conversation diminishes loneliness and less loneliness leads to less doctor visits… The best examples for the creation of social technologies in healthcare can often be found in everyday life. When families get together they also often play boardgames like Scrabble. I fondly remember the games of Scrabble we played with my grandmother. WordFeud brings this same mechanism to our digital lives. And often keeping the conversation alive through a digital channel enhances the meetings in real live.</p>
<p>Also published on www.tedxmaastricht.nl</p>
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		<title>Care, Society and Technology</title>
		<link>http://www.icrowds.net/2011/09/care-society-and-technology/</link>
		<comments>http://www.icrowds.net/2011/09/care-society-and-technology/#comments</comments>
		<pubDate>Mon, 19 Sep 2011 10:30:57 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[eHealth]]></category>
		<category><![CDATA[Social Software]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=734</guid>
		<description><![CDATA[Care, Society and Technology View more presentations from Martijn Kriens]]></description>
			<content:encoded><![CDATA[<p><strong style="display: block; margin: 12px 0 4px;"><a title="Care, Society and Technology" href="http://www.slideshare.net/mkriens/care-society-and-technology" target="_blank">Care, Society and Technology</a></strong></p>
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<div style="padding: 5px 0 12px;">View more <a href="http://www.slideshare.net/" target="_blank">presentations</a> from <a href="http://www.slideshare.net/mkriens" target="_blank">Martijn Kriens</a></div>
</div>
<p><script src="http://b.scorecardresearch.com/beacon.js?c1=7&amp;c2=7400849&amp;c3=1&amp;c4=&amp;c5=&amp;c6="></script></p>
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		<title>What are friends for</title>
		<link>http://www.icrowds.net/2011/07/what-are-friends-for/</link>
		<comments>http://www.icrowds.net/2011/07/what-are-friends-for/#comments</comments>
		<pubDate>Fri, 08 Jul 2011 07:40:39 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[social networks]]></category>
		<category><![CDATA[Theory]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=571</guid>
		<description><![CDATA[One of the interesting aspects of Google+ is the concept of Circles. The idea is that in real life you have different circles of friends to whom you communicate differently. There is no single you but there are several you&#8217;s that are a bit different depending on the context. Most people act a   different towards [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-572" href="http://www.icrowds.net/2011/07/what-are-friends-for/circles-of-friends/"><img class="alignright size-medium wp-image-572" title="circles of friends" src="http://www.icrowds.net/wp-content/uploads/2011/07/circles-of-friends-300x252.jpg" alt="" width="300" height="252" /></a>One of the interesting aspects of Google+ is the concept of Circles. The idea is that in real life you have different circles of friends to whom you communicate differently. There is no single you but there are several you&#8217;s that are a bit different depending on the context. Most people act a   different towards their boss, their old university friends and towards familiy.</p>
<p>There is however one aspect missing that I think will turn out to be crucial to it&#8217;s succes: <em><strong>uncertainty</strong></em>.</p>
<p>Friendship is by definition two sided. It does not have to be symmetrical (meaning you both feel the same towards eachother) but at least there is to be some level of reciprocity. Most group of friends consist of a small group of people that have a high level of reciprocity and close bonds in their relations to each other. Around that group there is a larger community where the level of reciprocity is not consistent for the whole core group. They are sort of in the group and out of the group at the same time, depending on who you ask.</p>
<p>This foggy definition of a circle of friends is something we as humans need since we deal badly with rejection. This lack of <em><strong>Transparancy</strong></em> makes it possible to create blurry edges for people to feel in while in fact they are only partly accepted. This blurry edge however does create a gradual path for people to move into the circle step by step. This is something we probably all recognise from our own experience, especially during school.</p>
<p>Because of this <em><strong>transparancy</strong></em> in Circles what you end up with is the relationships type in LinkedIn where everyone is a friend since it is too confronting to reject someone as a friend. And when everyone is you friend than no one is.</p>
<p>So unless Google is able to build in a combination of reciprocity and bit of vagueness in circles my prediction is that it will not succeed. If they (or Facebook) does succeed in modelling how friendships works in real life than that social network will win the battle. Because, aren&#8217;t we all <a href="http://www.lyricsfreak.com/d/david+bowie/looking+for+a+friend_20823426.html" target="_blank">looking for friends</a>?</p>
<p>&nbsp;</p>
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		<title>To the stars and back again</title>
		<link>http://www.icrowds.net/2011/07/to-the-stars-and-back-again/</link>
		<comments>http://www.icrowds.net/2011/07/to-the-stars-and-back-again/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 17:35:33 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=506</guid>
		<description><![CDATA[For a project in eHealth I have adopted the speech from Kennedy where he pledges to focus many efforts in order to put a man on the moon. Because, as he says, &#8220;not because it is easy, but because it is hard&#8221; Looking at this speech is still amazing after all those years. Not just [...]]]></description>
			<content:encoded><![CDATA[<p>For a project in eHealth I have adopted the speech from Kennedy where he pledges to focus many efforts in order to put a man on the moon. Because, as he says, &#8220;<em>not because it is easy, but because it is hard</em>&#8221;</p>
<p><span style="text-align:center; display: block;"><a href="http://www.icrowds.net/2011/07/to-the-stars-and-back-again/"><img src="http://img.youtube.com/vi/tP3HnwN6whE/2.jpg" alt="" /></a></span></p>
<p>Looking at this speech is still amazing after all those years. Not just because of the eloquence of Kennedy but because of the idealistic spirit of a society that sets a goal and is willing to make great sacrifices in order to achieve that goal. I think in our age and time we have lost some of that willingness to put society first and the individual second.</p>
<blockquote><p>There is no strife, no prejudice, no national conflict in outer space as yet. Its hazards are hostile to us all. Its conquest deserves the best of all mankind, and its opportunity for peaceful cooperation many never come again. But why, some say, the moon? Why choose this as our goal? And they may well ask why climb the highest mountain? Why, 35 years ago, fly the Atlantic? Why does Rice play Texas?</p>
<p>We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.</p></blockquote>
<p>And of course, as he promised, this was the result on July 1969.</p>
<p><span style="text-align:center; display: block;"><a href="http://www.icrowds.net/2011/07/to-the-stars-and-back-again/"><img src="http://img.youtube.com/vi/RMINSD7MmT4/2.jpg" alt="" /></a></span></p>
<p>&nbsp;</p>
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		<title>Oh Notable Where Art Thou</title>
		<link>http://www.icrowds.net/2011/07/oh-notable-where-art-thou/</link>
		<comments>http://www.icrowds.net/2011/07/oh-notable-where-art-thou/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 11:28:46 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[business models]]></category>
		<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=491</guid>
		<description><![CDATA[A few weeks ago I read a book from Jaron Lanier: &#8220;You are not a Gadget&#8220;. I am a fan of Jaron Lanier, I think he is one of the few sillicon valley insiders that really tries to think hard about the effect technology has on our lives and societies. There was one part of [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.icrowds.net/wp-content/uploads/2011/07/lanier-notabelen.gif"><img class="alignright size-medium wp-image-493" title="lanier notabelen" src="http://www.icrowds.net/wp-content/uploads/2011/07/lanier-notabelen-300x234.gif" alt="" width="300" height="234" /></a>A few weeks ago I read a book from Jaron Lanier: &#8220;<a title="You are not a Gadget by Jaron Lanier on Amazon" href="http://www.amazon.co.uk/You-Are-Not-Gadget-Manifesto/dp/0141049111/ref=sr_1_1?ie=UTF8&amp;qid=1309949394&amp;sr=8-1" target="_blank">You are not a Gadget</a>&#8220;. I am a fan of Jaron Lanier, I think he is one of the few sillicon valley insiders that really tries to think hard about the effect technology has on our lives and societies.</p>
<p>There was one part of the book that really got me thinking and it was about the loss of the local notables.</p>
<p>If we look at the <a href="http://www.amazon.co.uk/Longer-Long-Tail-Creating-Unlimited/dp/1847940366/ref=sr_1_1?s=books&amp;ie=UTF8&amp;qid=1309949516&amp;sr=1-1" target="_blank">long tail from Chris Anderson</a> we are now  seeing that the long tail does exist but also creates havoc in a lot of professions due to the price pressure of the (often quite capable) amateurs. This counts for filmmakers, photographers and many other professions where there are also a lot of amateurs craving for attention. There are of course some that are succeeding and even flourishing but as a profession they are hit hard</p>
<p>A second effect is that in some cases there are winners that really take it all. Examples like Google, Facebook, Amazon and (some) others. These have become highly profitable companies that have become un-beatable monopolies in markets they often created themselves (but we now can not do without..).</p>
<p>What we are now losing is the middle ground, the vanishing local notables. On the one hand we have highly profitable de-facto monopolies and at the other end of the scale we have hordes of amateurs whose business model consist of their <a href="http://www.illuminateme.org/arts/andy-warhol.html">15 seconds</a> of fame and a proverbial Apple. In the area in between in the past lots of people were able to get relatively rich on a local level. The doctor, the lawyer, the local care dealer, the supermarket owner. their numbers are going down due to the transfer of part of their business to the few (global) winners and part of their business to amateurs that work for an Apple.</p>
<p>With their disappearance we also see a disappearance of local culture since these often were the people and companies that supported local activities. We may gain some brilliant cultural  institutions like &#8220;<a href="http://www.concertgebouworkest.nl/">The concertgebouw orkest</a>&#8221; but we will lose many local orchestra&#8217;s, museums but also social activities that will not be sponsored anymore by the local notables.</p>
<p>In the digital realm this is probably an enhancement of our lives. After all, we only need one concertgebouworkest since we can listen to their breathtaking<a href="http://open.spotify.com/track/6wyq3oJjo4BBmxk8fBCMnU"> digital recordings</a> for ever after. However, we also have a physical local presence that we should cherish.</p>
<p>What is the answer to this dilemma I do not know, neither does Jaron. But it is certainly something we will have to think about in the years ahead.</p>
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		<title>Free beer and Open Data</title>
		<link>http://www.icrowds.net/2011/06/free-beer-and-open-data/</link>
		<comments>http://www.icrowds.net/2011/06/free-beer-and-open-data/#comments</comments>
		<pubDate>Thu, 30 Jun 2011 07:00:28 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[business models]]></category>
		<category><![CDATA[Open Data]]></category>
		<category><![CDATA[Open Source]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=457</guid>
		<description><![CDATA[For many open source is a great example of innovation. Software like Linux, Apache, Joomla and OpenOffice have thriving communities that create great software. however, these products are not innovative. Linux is a clone from Unix that was developed in the 60&#8242;s, Apache is just another webserver, Joomla is one of the many content management [...]]]></description>
			<content:encoded><![CDATA[<p>For many open source is a great example of innovation. Software like Linux, Apache, Joomla and OpenOffice have thriving communities that create great software. however, these products are not innovative. Linux is a clone from Unix that was developed in the 60&#8242;s, Apache is just another webserver, Joomla is one of the many content management systems and OpenOffice tries to mimic Word.</p>
<p>At the start of the open source movement the statement was that Open Source was to be free like in free speech, not as in free beer. In English the word free has two connotations:<a href="http://en.wikipedia.org/wiki/Gratis_versus_Libre"> free as in gratis (no money) and free as in libre (free to go)</a>. Unfortunately open source has become free beer.</p>
<p>For an innovative product to be sustainable it needs a business model. Picture a young programmer that, in his time off from his day job, creates an innovative product that others start to use. After some time more and more demands will be made for new functionality and the solving of bugs. More and more of his free time will be spent on this product. He can not quit his day job because his innovative product does not bring in money in license fees since it is gratis. After some time he quits the project. Sourceforge, the place where many open source projects have a home, is filled with interesting but nonetheless failed projects like these. Sourceforge is the place where projects go to die ..</p>
<p>The main reason why a few examples like Joomla and Linux survive is because of many companies around it make money by delivering services. Because it is not innovative it is a product category that is understood by potential customers that are willing to pay for services implementing it. What we need is a business model for the software itself. What we need to do is to severe the connection between the openness of the software (to be able to inspect code is a good thing) and the business model behind it (being able to make a living creating great products).</p>
<p>We run the risk that the same thing now is happening in the open data movement. Pressure is set on several organizations to open up their data so app developers can build applications on top of it. We should realize that, once these organizations do not make money on that data, that the quality and access to that data will not be of strategic importance to them. We should as much as possible enforce the openness of the data to prevent a monopoly of information access. But the original creators of that data should be able to make a llving out of it.</p>
<p><strong>Data should be free like in free speech, not as in free beer &#8230;</strong></p>
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		<title>BSO and Mcluhan</title>
		<link>http://www.icrowds.net/2011/06/bso-and-mcluhan/</link>
		<comments>http://www.icrowds.net/2011/06/bso-and-mcluhan/#comments</comments>
		<pubDate>Wed, 29 Jun 2011 06:54:07 +0000</pubDate>
		<dc:creator>Martijn Kriens</dc:creator>
				<category><![CDATA[BSO]]></category>
		<category><![CDATA[Social Software]]></category>

		<guid isPermaLink="false">http://www.icrowds.net/?p=419</guid>
		<description><![CDATA[Due to my renewed interest in &#8220;Pancakes&#8221; I was looking for some info in my archive (yes, the paper one&#8230;). In the past I have worked for a company called BSO, founded by Eckart Wintzen. During the years I worked there I was director of a consultancy cell (I&#8217;ll explain the term cell later on), [...]]]></description>
			<content:encoded><![CDATA[<p>Due to my renewed interest in &#8220;Pancakes&#8221; I was looking for some info in my archive (yes, the paper one&#8230;). In the past I have worked for a company called BSO, founded by Eckart Wintzen. During the years I worked there I was director of a consultancy cell (I&#8217;ll explain the term cell later on), technical manager, commercial manager and director in the electronic commerce service line before leaving the company in 1999.</p>
<p>Eckart was a remarkable person, sometimes a bit difficult but always inspiring and, well, very present. He developed the vision that people work best in small teams up to 50 people. And implemented this vision!</p>
<p>When he left in 1996 the company had more than 4000 employees but was divided in units not larger than 50 people, called a Cell (from the biological cell). When a group grew to big it was split up and half the management team and employees started a new cell in a different place. There Board was doing their best not to steer the cells directly but tried to convince. There was almost no middle management (and nobody listened to them anyway). In many ways it was a Pancake organization before the electronic means were there. This was possible because Eckart was one of the few CEO&#8217;s that did not like raw power for himself.</p>
<p>Anyway, while looking into my archive I found the letter below that was part of the yearly report of 1995 (the reports were always very special, this one was designed as a folding map were you put in several papers between tabs (some of you elderly people will remember them!). This letter describes (in Dutch) how the Internet is not so much about infrastructure and computers but about connecting people and was written by the director of the McLuhan program (BSO was a sponsor of this program). Quote:</p>
<blockquote><p>Het beeld van een wereldomspannende netwerkomgeving is niet zozeer dat van een &#8216;snelweg&#8217; als wel dat van een soort &#8216;wereldgeest&#8217;</p>
<p>The concept of a worldwide network is not as much about a &#8216;highway&#8217; but more about some sort of world &#8216;conscience&#8217;.</p></blockquote>
<p style="text-align: center;"><a href="http://www.icrowds.net/wp-content/uploads/2011/06/5881452603_4168ffe9a2_b.jpg"><img class="aligncenter size-medium wp-image-421" title="BSO and Mcluhan" src="http://www.icrowds.net/wp-content/uploads/2011/06/5881452603_4168ffe9a2_b-300x199.jpg" alt="" width="300" height="199" /></a></p>
<p>Funny how many of these issues already came together in 1995..</p>
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