Durability 2.0

iFlickrWe all know we have to be very careful with energy due to the warming up of our planet, dependency on energy from areas in the world you do not want to be dependant on and other reasons. But we also know that it is very hard to find the incentives to stimulate people to save energy here and now. Problem is that there is too much of a time lag between the action to save energy and the advantages acquired.
Recently I held a key note presentation at the conference “Greening the enterprise 2.0“, focused on how to save energy in office environments. Especially in offices it is hard to stimulate people to save energy because they do not have to pay the energy bill themselves. Automatic systems are usually circumvented (people open windows in completely controlled buildings because the intelligent control mechanism for temperature is less intelligent than the maker thought) and therefore seldom delivers the result that we think of beforehand.
And people are lazy. The picture on this post is from my own re-chargers in my office. I once placed a switch there to switch of the electricity. But after two cases of dead batteries that I needed at that moment I always have it switched on.
Focus of my presentation was how to use social networking aspects to stimulate people to save energy. By sharing best practices but also by more direct feedback on individual actions and results (and some peer pressure maybe …).
Here are the sheets.

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